As consumer behavior shifts and digital disruption continues, the academic interest in this area has grown rapidly.  If you're a student preparing a dissertation in luxury brand management dissertation topics, selecting the right topic is essential for both academic success and real-world relevance.

 Here are some appealing dissertation topics to consider:

 The Impact of Digital Transformation on Luxury Brand Perception

 Explore how luxury brands maintain their exclusivity while embracing digital platforms like Instagram, TikTok, or virtual reality.

Sustainability and Luxury: A Paradox or a New Standard?

 Investigate how luxury businesses use ecological practices while maintaining their brand image and premium pricing.

 The Impact of Heritage and Storytelling on Brand Equity

 Examine how luxury businesses use their past to create captivating narratives that inspire customer loyalty.

 Consumer Behavior and the Growth of the 'New Luxury' Market

 Examine how millennials and Generation Z are redefining luxury, and what this implications for established brand tactics.

The impact of celebrity and influencer endorsements on luxury branding

 Evaluate the benefits and hazards of influencer relationships in the high-end fashion and cosmetics industries.

 Global vs. Local: Adapting Luxury Brands to Emerging Markets

 Learn how luxury firms modify their marketing and product strategies to countries such as China, India, and the Middle East.

 The Future of Experience Marketing in the Luxury Sector

 Discover how in-store experiences, pop-up events, and brand activations influence customer engagement and sales.